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THE BRANDS
Explore electric motorcycle brands shaping the future of e-moto. Rider-focused insight into global players and emerging manufacturers.


Damon’s Leadership Door Keeps Swinging
Another twist in the long-running Damon Motorcycles saga. This one leaves even more questions than answers. Damon Motorcycles confirmed in a recent press release that CEO Dominique Kwong, CFO Bal Bhullar, and board member Karan Sodhi have all exited the company.

Buck City Biker
Mar 132 min read


LiveWire Sales Tick Up… But the Numbers Still Look Tiny
Harley-Davidson’s electric spin-off, LiveWire, has released its 2025 numbers. And depending how you look at it, the story is either steady progress… or proof that the premium electric road bike market is still a tough gig.

Buck City Biker
Mar 132 min read


Benzina Zero x Torrot: Two New Dirt Bikes Extend the Youth Ladder
Spanish electric off-road brand Torrot has teamed up with Benzina Zero, bringing two new electric dirt bikes to Europe while refreshing its youth line-up.

Buck City Biker
Mar 63 min read


Lightning and the Vapourware Question: A Sit Down with CEO Richard Hatfield
Lightning Motorcycles has been an enigmatic presence in the electric motorcycle world for years.
Everyone knows the name. The Lightning LS-218 claims, the Bonneville backstory, and the Pikes Peak win. But riders keep asking the same question: where are the bikes?

Buck City Biker
Mar 54 min read


Boutique, But Brutal: Inside Avenrà’s Electric Motorbike Play
British e-moto scene, meet Ampèra. Nine months into tracking this scrappy startup, it’s clear: they're moving like a big league OEM. Two models, full-service subscriptions, cutting edge safety, and a record-chasing streak that might just make headlines.

Buck City Biker
Feb 273 min read


Stark Future Opens 2026: 200% Growth and Road Bike Commitment
Barcelona’s own Stark Future kicked off 2026 with a bang, reporting more than 200 % year-over-year growth in January — tripling sales in what Stark calls a softer overall market and setting a clear marker for where this brand thinks it’s headed.

Buck City Biker
Feb 242 min read


FAMEL Returns: Old School Steel, New School Power
After years off the radar, FAMEL is back in the game with a full-electric play. For a lot of riders outside Iberia, the name might not ring bells. In Portugal? Different story. FAMEL is baked into the country’s two-wheel DNA. Now they’re betting that heritage still counts — even when the engine noise doesn’t.

Buck City Biker
Feb 162 min read


RGNT Survives the Storm and Gets Back to Work
Just days after our bankruptcy coverage, RGNT CEO Jonathan Åström contacted Buck City Biker with a breaking update: the boutique Swedish builder is back in business with immediate effect. Same captain at the helm, same crew, same mission — building small-batch electric bikes with classic lines and real-world usability.

Buck City Biker
Feb 132 min read


Lightning’s EDGE: Race Hardware Goes Industry-Wide
Lightning just dropped something big — and it’s not a new bike. The California outfit has launched EDGE, a modular 800V electric architecture spun out of its race program, and it’s offering the platform to manufacturers across multiple sectors.
Translation: Lightning wants to supply the guts behind future machines — including electric motorcycles — rather than just building its own.

Buck City Biker
Feb 123 min read
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