LiveWire's Honcho Gets a New Job: Teaching People to Ride
LiveWire has found an interesting place to put the S4 Honcho. Right in front of people learning how to ride a motorcycle.
The Honcho now meets the criteria to be used in Motorcycle Safety Foundation rider training programmes in the US, which means new riders could get their first proper taste of two wheels on an electric motorcycle.
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The Honcho Goes to School
The MSF says the Honcho meets all three of its requirements for training motorcycles, covering power output, weight and seat height.
At 266 lb (121 kg), with a seat height below 30 inches (762 mm), it should be a pretty approachable machine for a learner. And being electric means new riders can concentrate on the stuff that actually makes a motorcycle move around a road. Braking, cornering, U-turns and changing direction, without also having to figure out what their left hand and left foot are supposed to be doing.
LiveWire says the Honcho will also join the MSF's training demo fleet for its RiderCoach Tour, giving instructors some seat time on the bike during actual training exercises.
The BCB Take
The clever part of this might not be the training itself. It's who LiveWire is putting the Honcho in front of. That's a pretty useful bit of exposure. These are new riders, potentially making their first motorcycle buying decision. If their introduction to motorcycling is an electric Honcho, LiveWire gets to show them what electric riding feels like before they've decided they need anything else.
First impressions matter. A clutch-free bike that's light, low and easy to manage could make an electric motorcycle feel like a perfectly normal place to start.
Whether those riders choose electric for their first bike is another question. But LiveWire has just put the Honcho in the classroom at exactly the right time to find out.
Ride safe, folks.
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